Rewards catalog · 9 rewards, 7 live
Generosity, priced
Every reward is listed with its real margin cost, not its menu price. A facial that reads as $320 to a client costs the clinic $74 in product and room time — that gap is the whole business model.
Redemptions (12 mo)
Across all locations and tiers.
Value delivered
Menu value. True margin cost is roughly 27% of this.
Average reward value
Deliberately high — one memorable reward beats five forgettable ones.
Points per dollar returned
A client earns back about 5.3% of spend in reward value.
Catalog
Tier gating keeps the aspirational rewards aspirational.
Treatment
Signature HydraGlow Facial
The gateway redemption — low margin cost, high perceived value, keeps cadence tight.
6,000
Points
$320
Value
$86
Cost
Credit
$150 Treatment Credit
Flexible credit. Applied at checkout against any service over $300.
9,000
Points
$150
Value
$41
Cost
Treatment
Medical-Grade Peel
Pairs naturally with an injectable visit — strong basket-attach reward.
7,200
Points
$385
Value
$104
Cost
Product
Aurelia Home Regimen Kit
Physical product redemption. Drives retail attach and daily brand presence.
5,400
Points
$265
Value
$72
Cost
Treatment
IV Micronutrient Infusion
Highest-margin redemption in the catalog at 22% cost of value.
5,000
Points
$275
Value
$74
Cost
Experience
Noir Suite Half-Day
Aspirational anchor. Rarely redeemed, consistently cited in exit interviews.
40,000
Points
$2,400
Value
$648
Cost
Experience
Guest Pass for a Friend
Doubles as acquisition — 41% of guest-pass visitors book a paid second visit.
12,000
Points
$480
Value
$130
Cost
Gift cards
Issued at the front desk or online. Balances never expire in states that prohibit it.
| Code | Recipient | Issued | Face value | Balance | |
|---|---|---|---|---|---|
| AUR-7K2M-4QX9 | Delphine Roux | Jul 14, 2026 | $1,000 | $1,000 | active |
| AUR-3B8N-1YT6 | Marcus Bell | Jun 2, 2026 | $500 | $115 | active |
| AUR-9F4P-7DL2 | Aiko Sato | May 21, 2026 | $250 | $0 | redeemed |
| AUR-5C6R-2WK8 | Hollis Grant | Jul 28, 2026 | $2,000 | $2,000 | active |
| AUR-1D9S-8VN3 | Tomas Vidal | Mar 11, 2025 | $300 | $300 | expired |
Redemption mix
Share of redemptions by reward
Trailing twelve months.
Signature HydraGlow Facial
26.6%$150 Treatment Credit
20.9%Aurelia Home Regimen Kit
17.7%Medical-Grade Peel
11.9%IV Micronutrient Infusion
9.7%Legacy Brow Service
7.6%Guest Pass for a Friend
4.2%Noir Suite Half-Day
1.4%